Neha Chouhan1 , Nitin Dubey* 1 and Upendra Singh Bhadoriya*

IPS Academy College of Pharmacy, Rajendra Nagar, A.B. Road, Indore 452012 (India) Address for Correspondence : Dr. Nitin Dubey IPS Academy College of Pharmacy, Rajendra Nagar, A.B. Road, Indore-452012 (India) +91-9826376242 nitindubey@gmail.com

ABSTRACT

The skin exhibits robust circadian rhythms regulating DNA repair, barrier homeostasis, cellular turnover, antioxidant defense, and sebum secretion. These day/night-dependent processes suggest that topical compound efficacy depends not only on concentration and properties but also on application timing. Chrono-cosmetics represent next-generation cosmeceutical technology, synchronizing dermatological actives with the skin’s biological clock.Molecular clock factors (BMAL1, CLOCK, PER, CRY) coordinate regulation, while extrinsic factors (light, temperature, topicals) modulate peripheral clock gene expression. Disrupted circadian regulation causes photoaging, barrier dysfunction, inflammation, melanogenesis abnormalities, impaired wound healing, and disrupted hair follicle cycling.Clock-regulating pathways—including BMAL1 upregulation, filaggrin/NMF stimulation, RORα/REV-ERBα modulation, and melatonin/antioxidant synchronization—improve collagen synthesis, oxidative stress management, pigment stabilization, and follicle regeneration. Morning application of antioxidants and UV filters enhances photoprotection, while nighttime use of retinoids, ceramide potentiators, melatonin agonists, and DNA repair enzymes aligns with proliferative and lipid synthesis peaks.However, challenges exist: interindividual chronotype variations, limitations of nocturnal rodent models, and lack of biological validation for nighttime applications. Despite these constraints, chrono-cosmetics offer scientifically validated approaches for optimizing dermatological health through temporally aligned therapeutic interventions, representing a paradigm shift in personalized skincare.

Key words : Chronocosmetics, Cutaneous circadian clock, BMAL1–CLOCK signaling, Phase-specific topical therapy, Skin biological rhythms

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